exist loudly.

During the spring semester of 2022, I created a campaign for an alcohol brand and pair it with an unlikely audience--I chose to advertise Svedka Vodka to the readers of the New Yorker. After doing some research on the demographics of the magazine, I decided to take a slightly more low-key and illustrative approach to Svedka's outlandish advertising. These ideas landed me with the products pictured below.